Case Study

STAGE Bregenz 2025

For its 2025 edition, STAGE Bregenz—the leading contemporary art fair in Austria’s Lake Constance region—launched its first blockchain-enabled storefront on Arcual to reach a wider international audience beyond the fair walls.

A powerful extension of reach for a regional fair:

63%

of traffic came from outside Austria

10

top regions included: Germany, Switzerland, the UK, Ireland, the U.S., China, Singapore, and Mexico

49

collector countries across 6 continents

12,000+

views driven to the fair, exhibitor, and artwork pages

250+

artworks published by 26 exhibitors

13

countries represented by exhibitors

Loys Egg, o. T., 2024
By pairing physical booths with a blockchain-enabled digital experience, STAGE Bregenz expanded its reach across Europe and North America—boosting visibility for exhibitors and laying the groundwork for future online sales and engagement

Arcual helps art fairs go further

Partnering with Arcual is a strategic decision for STAGE Bregenz. It empowers our galleries to increase sales and build relationships with collectors through innovative technology.
Renger Van den Heuvel
Founding Director
STAGE Bregenz 2025