Arcual at Miami Art Week: Powering the Digital Infrastructure Behind Three Fairs Shaping Today’s Art Market

This year, Arcual’s technology underpins three distinct fair collaborations: powering the Untitled Digital storefront and sponsoring its Best Digital Booth Prize, enabling Open Invitational’s online presence, and supporting Art Basel Miami Beach’s gallery portal. These ecosystems are united by a need for technology that is reliable, flexible, and built for the realities of today’s market.

Together, these collaborations highlight Arcual’s growing role as the trusted partner for fairs seeking to elevate exhibitor visibility, streamline sales & operations, and offer collectors accessible, information-rich experiences.

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Supporting Untitled Art’s Best Digital Booth Prize

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For its 2025 edition, Untitled Art continues to champion experimentation and sustainability, and this year, the fair is placing digital presentation at the forefront with Untitled Digital.

Arcual is supporting the Best Digital Booth Prize, a $5,000 award recognizing the gallery that demonstrates outstanding innovation in digital exhibition-making. The prize acknowledges that online storytelling is now inseparable from a gallery’s real-world presence, especially in a fair context where collectors preview booths long before they arrive on the sand.

Arcual’s exhibitor tooling allows galleries to quickly build out a cohesive digital booth, integrate rich artwork metadata, and connect with new collectors. The prize underscores Untitled’s commitment to the artists and galleries who are pushing the boundaries of contemporary exhibition formats.
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Explore Untitled Digital powered by Arcual

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Rodrigo Esmela (Arcual CEO) at Untitled Art: “Beyond the Hype: Technology as Cultural Infrastructure”‍

Arcual’s contribution to Untitled extends beyond digital infrastructure. On Friday, December 5th, CEO Rodrigo Esmela will co-moderate the fair’s panel “Beyond the Hype: Technology as Cultural Infrastructure” with Kavi Gupta.  The discussion brings together voices across contemporary art and technology to examine how digital systems are evolving from speculative trends into foundational cultural tools. Stay tuned for the podcast recording!

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Elevating Open Invitational’s Online Presence

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This year marks Arcual’s expanded collaboration with Open Invitational, a platform dedicated to emerging and underrepresented artists. Miami’s edition brings together a new cohort of artists working across experimental practices–including digital media, socially engaged work, and interdisciplinary installation.

Arcual is powering Open Invitational’s online presence, giving the platform and its artists a durable digital home. Through streamlined artwork uploads, narrative-based exhibition pages, and direct inquiry channels, Arcual helps extend the visibility of participating artists long after the Miami event concludes.

The partnership reflects Arcual’s mission to support new models of artist-first programming and to give rising practitioners equitable digital infrastructure as they build their markets.
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‍Explore Open Invitational

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Powering Art Basel Miami Beach’s Digital Infrastructure

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Art Basel Miami Beach continues to set the standard for global fairs, and its digital experience is a critical part of how exhibitors and collectors connect before, during, and after the event. This year, Arcual is powering the fair’s core infrastructure–from gallery profiles and artwork listings to the online viewing tools that help collectors discover, research, and inquire seamlessly.

Arcual provides the back-end management tools that galleries rely on throughout the fair week, including a streamlined portal for uploading artworks, collecting leads, and managing inventory. The system is built to support the high-volume activity and traffic that defines Art Basel Miami Beach, offering a stable environment designed for cross-device use and curator, exhibitor, and collector workflows.

The collaboration supports Art Basel’s ongoing work to build a more connected art ecosystem while giving galleries a digital showcase worthy of the fair’s global reach.
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Browse the Fair

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A Connected Vision for the Future of Fairs

Across all three collaborations, Arcual is helping build a more accessible, transparent, and sustainable art fair ecosystem. Whether supporting the world’s largest art fair, empowering galleries to think expansively about digital presentation, or giving emerging artists a platform to be seen, Arcual’s technology is built to meet the art world where it is—and where it’s heading.

Miami Beach is more than an annual destination; it’s a barometer for the health and direction of the global art market. This year, Arcual is proud to stand behind the scenes, strengthening the digital foundations that enable artists, galleries, and collectors to connect with clarity and confidence.